The number of colours has doubled

Today Pantone announced a new system.

I confess to not fully understanding that statement. What was wrong with the old system? Apparently the new system has doubled the number of unique colours. Hmm.

You can still by PMS swatches, but that hideous looking huge plastic cube thing will be replacing them soon. It's called Goe. I'll reserve some judgement until I use one in the flesh.

You can read more on Pantone's website, on Creative Pro and in Print Week. What d'you mean you don't read Print Week?

Comments

[Tom]

perhaps now you'll be able to find a colour to match the golden gate bridge

[lauren]

that plastic thing may be so, but will it now help people understand the difference between what they see on their screen and what actually turns up on the paper?

[Ben]

David's thought on this incredibly important issue here: http://www.davidthedesigner.com/davidthedesigner/2007/09/pantone-goes-go.html